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Analyzing Urban Residents’ Appraisal of Ridepooling Service Attributes with Conjoint Analysis

König, Alexandra and Bonus, Tabea and Grippenkoven, Jan Daniel (2018) Analyzing Urban Residents’ Appraisal of Ridepooling Service Attributes with Conjoint Analysis. Sustainability (10). Multidisciplinary Digital Publishing Institute (MDPI). DOI: 10.3390/su10103711 ISSN 2071-1050

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Official URL: https://www.mdpi.com/2071-1050/10/10/3711

Abstract

Public ridepooling systems could contribute to the reduction of traffic volume and emissions in cities by decreasing the number of rides by private car while increasing the average number of passengers per vehicle. Yet it is unknown how urban travelers value different attributes of the ridepooling’s operational concept. Which characteristics of ridepooling concepts are most important to the users? In order to obtain a deeper understanding of traveler`s preferences concerning a ridepooling system a choice-based Conjoint Analysis was performed. Based on a literature review and a focus group six relevant attributes of the operational concept of ridepooling systems were determined: fare, walking distance, time of booking, shift of departure time, travel time and information provision. Data of 237 German city dwellers was analyzed with the help of Cox-regression. Except time of booking all service attributes significantly affected the respondents’ choice. Besides the high relevance of fare, the results underline the particular importance of the attribute walking distance to the pick-up point for elderly. The results give guidance for the creation of user-centered public transport systems that meet the requirements of the prospective passengers and thus might contribute to the development of shared passenger transport systems for sustainable urban mobility.

Item URL in elib:https://elib.dlr.de/121506/
Document Type:Article
Title:Analyzing Urban Residents’ Appraisal of Ridepooling Service Attributes with Conjoint Analysis
Authors:
AuthorsInstitution or Email of AuthorsAuthors ORCID iD
König, AlexandraAlexandra.Koenig (at) dlr.dehttps://orcid.org/0000-0001-6332-3817
Bonus, Tabeat.r.bonus (at) student.utwente.nlUNSPECIFIED
Grippenkoven, Jan DanielJan.Grippenkoven (at) dlr.deUNSPECIFIED
Date:16 October 2018
Journal or Publication Title:Sustainability
Refereed publication:Yes
Open Access:Yes
Gold Open Access:Yes
In SCOPUS:Yes
In ISI Web of Science:No
DOI :10.3390/su10103711
Editors:
EditorsEmail
Fan, Leanneleanne.fan@mdpi.com
Freeland, Alistairfreeland@mdpi.com
Publisher:Multidisciplinary Digital Publishing Institute (MDPI)
ISSN:2071-1050
Status:Published
Keywords:sustainable transport; ridepooling; Conjoint Analysis; demand-responsive transport; choice modelling; new mobility services; shared mobility
HGF - Research field:Aeronautics, Space and Transport
HGF - Program:Transport
HGF - Program Themes:Transport System
DLR - Research area:Transport
DLR - Program:V VS - Verkehrssystem
DLR - Research theme (Project):V - Urbane Mobilität (old)
Location: Braunschweig
Institutes and Institutions:Institute of Transportation Systems
Institute of Transportation Systems > Human Factors
Deposited By: König, Alexandra
Deposited On:22 Oct 2018 09:19
Last Modified:05 Nov 2019 05:04

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