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Acceptance of Automated Road Transport Systems (ARTS): An adaptation of the UTAUT model

Madigan, Ruth and Louw, Tyron and Dziennus, Marc and Graindorge, Tatiana and Ortega, Erik and Graindorge, Matthieu and Merat, Natasha (2016) Acceptance of Automated Road Transport Systems (ARTS): An adaptation of the UTAUT model. In: Proceedings of 6th Transport Research Arena. Transport Research Arena, 18-21.April 2016, Warschau.

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As research into innovative forms of automated transportation systems gains momentum, it is important that we develop an understanding of the factors that will impact the adoption of these systems. In an effort to address this issue, the European project CityMobil2 is collecting data around large-scale demonstrations of Automated Road Transport Systems (ARTS) in a number of cities across Europe. For these systems to be successful, user acceptance is vital. The current study used the Unified Theory of Acceptance and Use of Technology (UTAUT) to investigate the factors which might influence acceptance of ARTS vehicles, which were operational in two locations in Europe. The results indicate that the UTAUT constructs of performance expectancy, effort expectancy and social influence were all useful predictors of behavioural intentions to use ARTS, with performance expectancy having the strongest impact. However, it would appear that other factors are also needed in order for the model to strongly predict behavioural intentions in an automated transport context. Based on these findings, a number of implications for developers and ideas for future research are suggested.

Item URL in elib:https://elib.dlr.de/99934/
Document Type:Conference or Workshop Item (Speech)
Title:Acceptance of Automated Road Transport Systems (ARTS): An adaptation of the UTAUT model
AuthorsInstitution or Email of AuthorsAuthor's ORCID iD
Dziennus, MarcMarc.Dziennus (at) dlr.deUNSPECIFIED
Graindorge, MatthieuCommunauté d’Agglomération de La RochelleUNSPECIFIED
Merat, NatashaITS LeedsUNSPECIFIED
Journal or Publication Title:Proceedings of 6th Transport Research Arena
Refereed publication:Yes
Open Access:No
Gold Open Access:No
In ISI Web of Science:No
Keywords:UTAUT; intelligent transport systems; automation; autonomous vehicles
Event Title:Transport Research Arena
Event Location:Warschau
Event Type:international Conference
Event Dates:18-21.April 2016
HGF - Research field:Aeronautics, Space and Transport
HGF - Program:Transport
HGF - Program Themes:Terrestrial Vehicles (old)
DLR - Research area:Transport
DLR - Program:V BF - Bodengebundene Fahrzeuge
DLR - Research theme (Project):V - Fahrzeugintelligenz (old)
Location: Braunschweig
Institutes and Institutions:Institute of Transportation Systems > Automotive
Deposited By: Dziennus, Marc
Deposited On:30 Nov 2015 09:12
Last Modified:20 Jun 2021 15:47

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