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Strang, Thomas (2005) Invited Talk: To know where to go - Semantics in eTourism. ENTER 2005, Innsbruck/Austria, 26 - 28 January, 2005, Innsbruck/Austria.
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Offizielle URL: http://www.ifitt.org/enter/
Kurzfassung
A website is not only an online brochure, it is a 24/7 sales force. A property's website should be the centrepiece of its distribution strategy, it provides the most inexpensive method of distributing its inventory. Improving a websites performance by improving the usability, e.g. by introducing an online booking engine, an email acquisition facility or optimising a website for search engines is important, but only half of the job - there remains a lack of real meaning and intuitive usage in behind. This talk will elaborate on the potential and the enhancements Semantic Web technology can come up with in this situation and will include reflections on smart information searching, integration, recommendion and various intelligent services.
| Dokumentart: | Konferenzbeitrag (Vortrag) | ||||||
|---|---|---|---|---|---|---|---|
| Zusätzliche Informationen: | LIDO-Berichtsjahr=2005, | ||||||
| Titel: | Invited Talk: To know where to go - Semantics in eTourism | ||||||
| Autoren: |
| ||||||
| Datum: | 26 Januar 2005 | ||||||
| In Open Access: | Nein | ||||||
| In SCOPUS: | Nein | ||||||
| In ISI Web of Science: | Nein | ||||||
| Status: | veröffentlicht | ||||||
| Stichwörter: | eTourism, Semantics | ||||||
| Veranstaltungstitel: | ENTER 2005, Innsbruck/Austria, 26 - 28 January, 2005 | ||||||
| Veranstaltungsort: | Innsbruck/Austria | ||||||
| Veranstaltungsart: | internationale Konferenz | ||||||
| Veranstalter : | International Federation for IT and Travel & Tourism (IFITT) | ||||||
| HGF - Forschungsbereich: | Verkehr und Weltraum (alt) | ||||||
| HGF - Programm: | Verkehr | ||||||
| HGF - Programmthema: | V SM - Sicherung der Mobilität (alt) | ||||||
| DLR - Schwerpunkt: | Verkehr | ||||||
| DLR - Forschungsgebiet: | V SM - Sicherung der Mobilität | ||||||
| DLR - Teilgebiet (Projekt, Vorhaben): | V - Galileo-Verkehrsanwendungen (alt) | ||||||
| Standort: | Oberpfaffenhofen | ||||||
| Institute & Einrichtungen: | Institut für Kommunikation und Navigation | ||||||
| Hinterlegt von: | Strang, Prof. Dr. Thomas | ||||||
| Hinterlegt am: | 14 Mär 2006 | ||||||
| Letzte Änderung: | 06 Jan 2010 21:41 |
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