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Seidel, Saskia (2025) Car design is dead, long live car design ! Car design is dead, long live car design !, 2025-09-11, München.
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Abstract
We all know and love the beautiful sketches but since every manufacturer has a Design Department, only few understand how the department will continue to evolve in the coming years. New technologies like AI will have a fundamental input on its process and impact on other departments, the evolving skill requirements will re-define the tasks of a creative within the department, and the ever challenging business request from the top level will challenge the future role of within the OEM. Together, we will explore why the design department will take on more responsiblity in the future than any other department in an OEM.
| Item URL in elib: | https://elib.dlr.de/217367/ | ||||||||
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| Document Type: | Conference or Workshop Item (Speech, Other) | ||||||||
| Title: | Car design is dead, long live car design ! | ||||||||
| Authors: |
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| Date: | 2025 | ||||||||
| Refereed publication: | No | ||||||||
| Open Access: | No | ||||||||
| Gold Open Access: | No | ||||||||
| In SCOPUS: | No | ||||||||
| In ISI Web of Science: | No | ||||||||
| Status: | Published | ||||||||
| Keywords: | The role of design in the transfer of innovations | ||||||||
| Event Title: | Car design is dead, long live car design ! | ||||||||
| Event Location: | München | ||||||||
| Event Type: | Other | ||||||||
| Event Date: | 11 September 2025 | ||||||||
| Organizer: | IAA - Konzepthaus | ||||||||
| HGF - Research field: | Aeronautics, Space and Transport | ||||||||
| HGF - Program: | Transport | ||||||||
| HGF - Program Themes: | Transport System | ||||||||
| DLR - Research area: | Transport | ||||||||
| DLR - Program: | V VS - Verkehrssystem | ||||||||
| DLR - Research theme (Project): | V - VIMITRANS - VerkehrsInnovationen und MIgrationsmethoden für die TRANSformation des Verkehrs | ||||||||
| Location: | Berlin-Adlershof | ||||||||
| Institutes and Institutions: | Institute of Transport Research > Institute and Strategy Development | ||||||||
| Deposited By: | Seidel, Dr. Saskia | ||||||||
| Deposited On: | 04 Nov 2025 13:16 | ||||||||
| Last Modified: | 04 Nov 2025 13:16 |
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